Baguette and Catsen are here to take you on a journey into the fascinating world of global ecosystems.
What is an ecosystem?
The ecosystem is an interconnected set of products and services provided under the same brand, serving as a one-stop shop for different customer needs. Analysts estimate that an integrated network economy could account for 25% of the total economy by 2030.
Ecosystems make sense for business, but are they better for customers?
Well, let's dive in and find out! This time, our furry friends are comparing the global ecosystem Amazon with a local Turkish ecosystem Getir.