Customer experience (CX) is basically all the experience a customer acquires while interacting with your business. It includes communication, branding, and even feelings while making a purchase. Businesses can intentionally create CX and develop it. But why should they?
The world already knows a big deal about user experience (UX). There are UX designers, writers, and researchers, and brands (okay, good brands) willingly hire them to enhance digital platforms and communicate with customers more efficiently. Customer experience (CX) isn’t something on the ear. But we can prove you...
Universal Pictures UK is helping us understand what brings people to the cinemas (and what scares them away)
The user experience (UX) of applications and websites is something very familiar and understandable. But what about factories? Automation is commonly used in production, where people interact with various interfaces. We spoke with Matvey Bryskin, a Human-Computer Interaction specialist.